Small Pins, Big Campaigns
Lapel Pin Collection
Kuwait City
2021-2026
Designed over the years for the internal month-long campaigns for Gulf Bank of Kuwait. Each pin was distributed to over 2000 employees and worn by all, enriching corporate culture and visually unifying for a common cause.
2026: National/Liberation Day
February 25th fell on a Ramadan night, so the image on the card reflected an architectural icon under a crescent moon, the lunar symbol for Ramadan.
2025: 50th Anniversary
Designed to celebrate the 50th Anniversary of the Head Office building, and its recent refurbishment, the pin is a direct illustration of the original building with a card looking forward to the next 50 years.
2025: National Liberation Day
A 2-in-1 keychain and lapel pin, this design can be used in multiple ways. It solidifies the status of the Head Office building as a landmark in and of its own.
2025: National/Liberation Day
In light of the regional tensions Kuwait was undergoing, a pin of the map of Kuwait overlayed with “We Love Kuwait” in chrome would express national unity. A special message encourages strength and perseverance despite the challenges.
2024: Breast Cancer Awareness
The enamel pin cleverly mirrors the Rose Gold Account card, which is designed specifically for women and unlocks discounts at gyms, salons, and popular retailers. Worn by all during October, this pin is an homage to women.
2023: National/Liberation Day
Designed to be a replica of their Kuwait Flag Account card, this witty interpretation shows support for corporate products, as well as national pride.
2021: National/Liberation Day
Written in ornamental calligraphy, the words “rejoice Kuwait” overlay the pillars of the Head Office building, colored as in the flag. The pin overlays words from the national anthem, to be discovered during unboxing.